The new Middle Eastern watch brand that must be on your radar

Meet Nuun Official, a Middle Eastern watch brand based in the Kingdom of Bahrain that’s just bursting with life and vitality.

When a file of clean, bright and minimalist watches crossed GMT GCC’s desk, we couldn’t help but sit up and take notice. Durable and versatile, their modern, young and infinitely usable look was an immediate hit with the team. And then, looking closer — what should we spot but Eastern Arabic numerals adorning the dial’s inner GMT indicator. It was love at first sight.

Meet Nuun Official, a Middle Eastern watch brand based in the Kingdom of Bahrain that’s just bursting with life and vitality. Scratching the region’s itch for of-the-moment timepieces with a local feel, far from being a lip-service collab designed to please the regional market from afar, this brand comes imbued with the outdoorsy spirit so unique to Arabia’s desert-dwellers that only a local maker could produce.
Dedicated to functional aesthetics made for worry-free wear, Nuun Official’s timepieces are funky, chunky and designed for adventure — as well as coming in at an irresistibly accessible price point. The Origen GMT collection is what really caught our eye, and not just because the name is delightfully familiar. With a Carbon X Tech case and a dirt-resistant Nanotech rubber strap, this is a timepiece with design and durability in buckets. Coming in Ocean Blue, Arctic White and Nature Green, this is a Choose Your Own Adventure-style watch just begging to be taken for a spin. Get behind the wheel while this brand is still flying under the radar — because it won’t be staying there much longer.


TECH SPECS

The Origen GMT collection
Case: carbon X Tech
Dimension: 40.5mm x 47mm
Strap: nanotech dirt-resist rubber
Glass: K1 crystal with an anti-reflective coat
Water Resistance: 10atm / 100m / 328ft
Movement: Swiss Ronda 505.24H
Buckle: 316L PVD steel
Markers: Arabic
Case Back: 316L PVD steel
Dial: GMT Arabic Markers
Hands: matte black
Lug Width: 17mm

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