London-born jeweller Austen & Blake has officially opened in Dubai, marking its UAE debut and the 44th location for the fast-growing bespoke diamond specialist. The brand has chosen Gold Tower in Jumeirah Lake Towers as its first address — a suitably glimmering launchpad for a Maison built on the idea that luxury jewellery should be personal.
The new showroom brings Austen & Blake’s signature concept to the region: a design-your-own fine jewellery experience where clients can create one-of-a-kind pieces from scratch. It’s hands-on luxury without the pressure – a refreshing shift from the traditional diamond-shopping script.
Inside, jewellery experts guide clients through the full custom journey, with the atelier-style approach extending across engagement rings, wedding bands, earrings, bracelets and necklaces, with both natural and lab-grown diamonds, along with coloured gemstones, available.
“We’re thrilled to bring our vision of timeless elegance to Dubai — a city that celebrates beauty, luxury, and innovation,” says Graham Broomfield, COO of Neve Jewels Group. “This showroom is set to be a jewellery destination, where craftsmanship meets artistry.”
